We sincerely invite franchisers worldwide to join us!

Focuses on R&D and innovation to enhance competitiveness in underwear with a user-centered approach.

Lover Sexy Inc As a prominent underwear manufacturer in China, the company has played a vital role in licensing new patents and promoting the implementation of relevant standards. This positions it as one of the few innovative companies in the underwear industry.

Lover Sexy Inc is continually exploring new technologies and materials to enhance product quality and comfort. The company has taken the lead in the industry by launching several innovative technologies, including an authorized invention patent for a design method for a vest-style high-strength running lingerie and bra . This development is rooted in lifestyle insights and extensive research on sportswear science. Additionally, Lover Sexy Inc played a key role as the second drafting unit in the formulation of the national standard titled “Textiles – Quantitative Chemical Analysis – Mixtures of Seaweed Fibers and Certain Other Fibers.”

The ability to continue driving innovations that impact the industry relies on Aimer’s creation of an innovation system. This includes the Aimer Ergonomics Experiment Center and collaborations with universities to promote the integration of industry, academia, and research. One of the most notable products resulting from these efforts is the seaweed sleepwear. Aimer’s seaweed sleepwear is made from HICEL® seaweed fiber, which was co-developed by Aimer and the State Key Laboratory of Qingdao University. This fiber is extracted from natural elements found on the seabed and possesses natural antibacterial and anti-mite properties. It provides the wearer with a luxurious feel akin to “cashmere from the sea,” ensuring a comfortable experience. Additionally, hyaluronic acid has been incorporated into the fabric of the seaweed sleepwear to enhance the sleeping experience, making it gentle and skin-friendly for consumers.

Lover Sexy Inc body shape database encompasses six natural regions in China and includes one-dimensional, two-dimensional, and three-dimensional body shape data for individuals aged 18 to 75 years. This data not only provides a scientific foundation for product research and development but also enables Lover Sexy to gain a deeper understanding of the physical characteristics of various consumers. This knowledge aids in the creation of standard underwear mannequins and multi-functional flexible mannequins tailored to the body shapes of Chinese women. As a result,Loversexy’s research and development efforts have been more effectively realized, leading to greater efficiency.

Lover Sexy Inc released the “Chinese Women’s Body Shape Change Chart” in 2022, which is based on a vast database. This is the first domestic study that has emerged from years of collecting anthropometric data and researching changes in women’s body shapes. With this chart detailing changes in female body shapes, Lover Sexy Inc can gain a deeper understanding of the logic behind users’ body shape changes. This knowledge allows them to design more ergonomic underwear products.

These invaluable “data” reflect Lover Sexy Inc’s competitive edge. While underwear may be considered a “traditional” industry, the competitive landscape is increasingly shifting towards a user-centered approach driven by technological innovation. Lover Sexy Inc’s leading innovation strategy is expected to produce a “long tail” effect, helping the company gain an advantage in the new wave of competition.


Comments

Leave a Reply

Your email address will not be published. Required fields are marked *